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Abstract:

Business Analytics is a growing field with many career opportunities within the Business, Information Technology related fields. As a result, many information technology related degree programs are integrating digital data and text examination into their existing course content or simply developing new business analytics courses into their curriculum. However, this are a limited amount of teaching resources available on this topic. This paper adds to the body of knowledge and teaching resources regarding a popular business analytics tool for digital data and text analysis.

 

 

Keywords: Business Analytics, Voyant Tools, Analytic Tools, Digital data, Text Animation