NABET, NABET 2015 Faculty Conference

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Integrating Service Learning into a "Business Communications and Mentoring "Course
Joan M. (JM) Blewitt

Last modified: 2015-09-03

Abstract


The use of service learning courses and projects has become an increasingly popular method of enhancing student learning and in some cases, creating a greater global awareness among students. While acknowledging that service leaning can be a most effective teaching tool, it is often difficult to find a place to integrate it into an already crowded business curriculum. This workshop will illustrate how service learning was embedded into a foundations course in the business school and hopefully serve as a spring board for other faculty with an interest in building this component into the curriculum.

This presentation/workshop will describe how two service learning projects were integrated into the course, “Business Communications and Mentoring.†The projects were part of two sections of classes at King’s College during the Fall 2015 and Spring 2015 semesters. The projects focused on raising money and school supplies for impoverished areas of Kenya and Uganda. The service learning projects served as the culminating activity in which students used their oral and written communication skills to research the needs of the schools that were targeted, determine logistics for delivery, investigate the ethical climate of the region, make a proposal, develop business style emails, conduct a fund raising campaign and finally write reflections on the experience.

Writing samples, a video, “campaign materials,†and a few student reflections will be shown and discussed. Issues of commitment and involvement will also be topics for discussion. It is hoped that the presentation of the service learning projects that were conducted will lead to lively discussion and potentially, further integration of service learning into business curriculums.


Keywords


pedagogy, reflection, communication